Olivia Rodrigo Sour Tour Poster Design

After releasing her debut album in May 2021, Olivia Rodrigo has found herself as one of the most successful female artists in the music industry today. This project set out to promote her upcoming tour that is set to take off in April 2022. The poster is meant to be pasted to brick in cities around the world in which she will be performing. The poster calls on elements from Rodrigo’s already existing style and is to be reminiscent of 90s music posters. The poster is interactive, allowing viewers to use the Artivive app to scan the poster and bring it to life. The poster below is an example of one that would be placed in the United States. This project was completed using Adobe Photoshop, Adobe After Effects, and Adobe Audition.